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Learning ExcursionsEM
Strategic Horizon’s Learning ExcursionsEM offer a small group of client participants – between 6 and 12 people – a guided and fascinating tour of various business venues and destinations to indelibly link the concepts of the Experience Economy. This experiential event is designed to show real-world examples of our various thoughts and ideas that makeup the Experience Economy framework.
Encounters Tailored for Your Project
Participants encounter firsthand the triumphs and failures of staging experiences and are guided to extract underlying principles that they can apply to their own business.
The client team gathers with either Joe Pine or Jim Gilmore in a predetermined “experience-rich” city, such as Chicago, Las Vegas, or New York. In each case, we recommend a city best suited for the client and then develop a tailored mix of tour stops based on the client’s industry and issues.
The client team gathers with either Joe Pine or Jim Gilmore in a predetermined “experience-rich” city, such as Chicago, Las Vegas, or New York. In each case, we recommend a city best suited for the client and then develop a tailored mix of tour stops based on the client’s industry and issues.
How Learning ExcursionsEM Work
Typically, we begin Day One with a review of various Experience Economy frameworks and tools then set off on our journey together, visiting all manner of businesses that exemplify principles of staging experiences. By learning how to spot these frameworks and seeing them in action, you’ll begin think about the ways they can apply to your business.
On Day Two of your Excursion, we debrief the lessons learned, using a number of different facilitation techniques to structure this time. The aim is to richly extract insights gleaned from the from Day One’s experiences, and to understand how to apply them to your company.
We’re not looking for best practices — but for best principles. It’s all designed to drive your company to new thinking — and we are confident that many practical revenue-generating ideas will emerge from the field work conducted in a Learning ExcursionEM.
Start with Pine & Gilmore by planning a Learning ExcursionEM and take the next step to improving your business and understanding the Experience Economy principles detailed in their books and other publications.