Now, the Transformation Economy is redefining what that value means — helping people become who they aspire to be.
Internationally recognized business thought leaders Joe Pine and Jim Gilmore originally pioneered the idea of the Experience Economy in the late 1990s. Decades of research, writing, and collaboration with clients around the world have given them unparalleled insight into the art of staging experiences and the evolution of how companies provide value.
Now, The Transformation Economy charts the next shift — showing how businesses can go beyond experiences to create offerings that genuinely transform customers’ lives. Strategic Horizons provides the tools, guidance, and educational experiences to explore and master today’s evolving marketplace.
Through speaking engagements, workshops, one-on-one advisory sessions, and public events, you’ll gain new ways to bring your business to the forefront of both the Experience and Transformation Economies.
Workshops, Executive Education, thinkAbout4U, Learning Excursions, and Learning Encounters bring our concepts to your reality. With hands-on interaction you’ll experience the opportunity to learn and expand the application possibilities with your team and Strategic Horizons.
Pine & Gilmore’s exclusive five-day Course featuring intensive instruction in the ideas, frameworks, and approaches of experience staging. Upon completion become an officially sanctioned Certified Experience Economy Expert.