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In today’s Experience Economy, companies increasingly offer experiences to cater to people’s desires.
So what’s a manufacturer to do?
Here are five possible paths for success for manufacturers in the Experience Economy.
Seek out best principles.
Examine what others are accomplishing to extract the principles they are deploying in their industry, situation, and circumstances. Then look at your own industry, situation, and circumstances to see how those same principles could work to create greater economic value for your business.
Ever since Jim Gilmore and I first talked about experience staging we have related the importance of both to have a theme – the organizing
What do you get when you cross the Experience Economy with the Platform Revolution? XPlatform — experience platforms that can greatly expand one’s business.
Today’s inflationary times brought to mind something I’d been thinking about for a while – how the shift into today’s Experience Economy is not properly taken into account by the government.
I have long known that the ideas, principles, and frameworks of the Experience Economy (and The Experience Economy) apply to the employee experience, and finally,
It’s often said that any publicity is good publicity, so we’re glad to see attention given to the importance of a thriving Experience Economy in the
It’s time for experience-led transformation. Let the experience you want to stage for your customers be your north star during this time of turbulence, driving you to ensure meaningful business outcomes for your enterprise.
The year 2020 — marking the first full year after the twentieth anniversary of the publication of The Experience Economy — seems a suitable milestone
