Pine & Gilmore's Thoughts

admit one
Experience Economy
Jim Gilmore

Think Richly About Charging Admission Fees

From the outset of our musings on the Experience Economy, we’ve advocated charging admission for experiences, asking this provocative question:
What would you do differently if you charged admission?

Read More »
employment drivers WSJ
Experience Economy
Jim Gilmore

The Economic Impact of Experiences

The year 2020 — marking the first full year after the twentieth anniversary of the publication of The Experience Economy — seems a suitable milestone

Read More »
Entropic Tourism?
Experience Economy
Jim Gilmore

Entropic Tourism?

I really enjoyed Joe’s contribution to this online forum with various “2020 Predictions” about “Sustainable Tourism.” If you’ve not yet seen his thoughts, do check

Read More »
Experience Economy
Joe Pine

Does Your Experience Have a Marker?

Every great experience should think about what its marker should be. Experience markers are physical cues that visually represent the experience and signify that this

Read More »
Joe Pine
Joe Pine

The Power of Modularity

I discovered the concept of Mass Customization long ago as a strategic planner at IBM by reading Stan Davis’ amazing and prescient book Future Perfect.

Read More »
Experience Economy
Joe Pine

The Year of Retail Experiences

Take a tour through a Year of Retail Experience I have long lamented that the industry that has needed to embrace the Experience Economy more

Read More »
Joe & Jim