Experience Economy
THEME the Experience
In my last post, Just a List of Stuff , I described how the use of that phrase indicated that, while you may have a
Joe Pine
June 8, 2017
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Pine & Gilmore's Thoughts
Experience Economy
Just a List of Stuff
Jim and I often joke that we should have named our firm “Frameworks ‘R’ Us,” for frameworks are at the core of everything we do
Joe Pine
May 22, 2017
Experience Economy
Your Competition? The World
I was asked by Shopping Centre News of the Netherlands to contribute on article on what the Experience Economy means for the retail industry today.
Joe Pine
April 26, 2017
Employee Experiences
Employee Experiences
The Employee Experiences Economy I have long thought that, in order to stage an engaging experience for your customers, you have to stage an engaging
Joe Pine
April 20, 2017
Experience Economy
Live (Nation) Experiences
The wonderful futurists at TrendWatching included the “Virtual Experience Economy” as one of their Five Consumer Trends for 2017. What they say about this “Virtual
Joe Pine
March 1, 2017
Genius Enterprises
Mass Customizing Guest Experiences at Carnival Corp.
This is one of the most amazing new offerings I’ve ever been a part of! Earlier this month Carnival Corp. announced at the Consumer Electronics
Joe Pine
January 25, 2017
Authenticity
The Enduring Authenticity of Vinyl
Authenticity in Consumer Goods When Jim and I were proposing our book Authenticity: What Consumers Really Want to Harvard Business School Press ten years ago,
Joe Pine
December 29, 2016
Experience Economy
Customer Centricity & the Experience Economy
Customer insights consultancy UserTribe, of Copenhagen, Denmark, recently asked me to contribute to its 2017 Customer Outlook. It’s a collection of ten “high-profile international experts”
Joe Pine
December 9, 2016
Hospitality
The Next Genre of Marketing Experiences: Boutique Hotels
Jim and I have often said that the easiest way to get into the experience business is to open a cafe, for it engages all
Joe Pine
November 1, 2016
Joe & Jim