
The History of the Experience Economy
On Twitter, blog posts, and even journal citations I keep reading such incorrect statements as “the term the Experience Economy has been around since 1998,”
On Twitter, blog posts, and even journal citations I keep reading such incorrect statements as “the term the Experience Economy has been around since 1998,”
In my last post, Just a List of Stuff , I described how the use of that phrase indicated that, while you may have a
Jim and I often joke that we should have named our firm “Frameworks ‘R’ Us,” for frameworks are at the core of everything we do
I was asked by Shopping Centre News of the Netherlands to contribute on article on what the Experience Economy means for the retail industry today.
The Employee Experiences Economy I have long thought that, in order to stage an engaging experience for your customers, you have to stage an engaging
The wonderful futurists at TrendWatching included the “Virtual Experience Economy” as one of their Five Consumer Trends for 2017. What they say about this “Virtual
This is one of the most amazing new offerings I’ve ever been a part of! Earlier this month Carnival Corp. announced at the Consumer Electronics
Authenticity in Consumer Goods When Jim and I were proposing our book Authenticity: What Consumers Really Want to Harvard Business School Press ten years ago,
Customer insights consultancy UserTribe, of Copenhagen, Denmark, recently asked me to contribute to its 2017 Customer Outlook. It’s a collection of ten “high-profile international experts”
Jim and I have often said that the easiest way to get into the experience business is to open a cafe, for it engages all
105 Woodland Trace
Aurora OH 44202 U.S.A
+1 (330) 995-4680
Explore@StrategicHorizons.com